In a groundbreaking moment for beer lovers, Castle Lite has officially launched its innovative Draught in a Can during the LIV Golf South Africa 2026 event. This exciting new product is designed to deliver the crisp, refreshing draught experience—once confined to bars—straight to your hands, no matter where you are.
The launch took place on the tournament’s opening day, where thousands gathered for South Africa’s inaugural LIV Golf event. With the world watching, Castle Lite seized the moment to expand the draught experience beyond traditional settings, making it more accessible than ever.
Imagine savoring the smooth, crisp taste of Castle Lite Draught in a portable can! This innovation allows fans to enjoy their favorite beer in a variety of settings, from the stadium to the beach.
The unveiling was a theatrical spectacle at the Castle Lite setup in the Fan Village. In a cinematic moment, South African rugby star Pieter-Steph du Toit arrived with a sealed trophy case—typically a harbinger of silverware. Instead, this case revealed Castle Lite’s latest creation. Du Toit was joined on stage by Castle Lite ambassador Juicy Jay, and together with Castle Lite Brand Director Colleen Duvenage, they unveiled the Draught in a Can to cheers and celebrations from the crowd.
“Castle Lite has always been about pushing boundaries,” Duvenage stated. “We recognized the opportunity to elevate our offering. The LIV Golf stage is perfect for our ambitions, where sport, music, and culture converge. Draught in a Can makes it easier for fans to enjoy their favorite drink in more places.”
Known for its distinctive serving ritual and an ice-cold brewing temperature of -2.5°C, Castle Lite is a beloved brand in South Africa. Draught in a Can aims to maintain the quality and smoothness that fans adore while enhancing convenience.
Castle Lite’s commitment to creating unforgettable experiences extends beyond just the product. At LIV Golf South Africa, they have established a dedicated Fan Activation Zone, transforming the tournament into a vibrant social hub for fans.
Following its exclusive debut at the event, Castle Lite Draught in a Can will soon be available nationwide, marking a significant evolution in how South Africans experience draught beer.
Join the excitement and be among the first to enjoy this innovative offering.
Follow @castlelitesa and use the hashtags #NothingHitsLikeExtraCold, #CastleLiteXLIVGolf, and #YourFaveDraughtNowInACan to share your moments!